Introducing Heart and Paw Touchstones from Veterinary Wisdom! In recognition of Mental Health Awareness Month, we are featuring our new Heart and Paw Touchstones. These stones can be powerful grounding tools for both pet parents and pet care professionals. How Touchstones Help Heart and Paw Touchstones can be held, touched, and rubbed. Additionally, these 29mm, flat-back stones can easily fit into a pocket or a purse. So, they can be given to clients as convenient, tangible reminders of their beloved pet. Currently, staff at one of the top veterinary schools in the country are giving these stones to pet parents… Continue Reading
Paw Print Molds: Try ClayPaws Kits!
When you’re sitting with a pet parent or family who has just said goodbye to their pet, there is often nothing that can be said to ease their pain. ClayPaws Kits give you something to do when there is nothing to say. Instead of showing your compassion through hard-to-find words, consider making a ClayPaws print with the pet parent or family. Doing this will help to transform a time of loss into a moment of healing for both the pet parent and your staff. Why choose ClayPaws Paw Print Molds? Choosing the right medium to use to make a paw… Continue Reading
Rainbow Bridge Remembrance Day: The Story of ‘Buddy
Rainbow Bridge Remembrance Day is observed on August 28th each year. It is a day to remember beloved pets who are no longer with us. Over the years, I have been lucky enough to share my life with several wonderful animal companions, but my first “heart dog” was Sam. Sam was my dog. Sure, he was the family dog…but he was really mine. Sam’s Legacy I am very proud of my dog, Sam, who was quite the star! Sam appeared on an episode of ABC television’s “20/20” program and in many of World by the Tail, Inc.’s early marketing pieces…. Continue Reading
Copper Shimmer ClayPaws Kits are Here!
Copper Shimmer ClayPaws® Kits are the newest offering from World by the Tail, Inc., our parent company and creators of ClayPaws, the Original Paw Print Kit! Available now exclusively through Veterinary Wisdom! We are so excited to finally share this exclusive, specialty clay with the world. The modeling-compound formula is the same proprietary blend that our other ClayPaws Kits are famous for. It is easy to use, captures amazing detail, and is permanent once baked. However, the color and final appearance are what set this clay apart! It is unlike anything you’ve seen before or can get anywhere else. Tell… Continue Reading
Shallow Paw Prints
ClayPaws® Clay captures amazing detail and is the perfect medium for preserving paw prints forever. But unfortunately, shallow paw prints can sometimes happen. Shallow paw prints occur when not enough pressure was applied when pressing the paw into the clay. Or, the clay was not kneaded/softened enough prior to making the print. There are few fixes for a shallow print other than redoing the impression. However, that is not always possible. In those sad cases, people often ask what they can do to accentuate the existing print and bring out more of the details. Painting has often been a go-to… Continue Reading
Women Entrepreneurship
Women’s Entrepreneurship Day is November 19th, 2023 and was established by WEDO (Women’s Entrepreneurship Day Organization) in 2013. According to the founder, Wendy Diamond, the organization’s mission is to “bring awareness to girls living in poverty worldwide and empower women across the globe! By celebrating, supporting, and uplifting women entrepreneurs worldwide, we’re creating a more equitable world for women through the power of entrepreneurship.” As a woman-founded company, we’d like to take this chance to celebrate the two women we have to thank for starting this company back in 1997! Our Founders Laurel Lagoni and Debby Morehead are co-founders of… Continue Reading
NEW ClayPaws Kit Packaging: Reviews Are In!
Announcing our NEW ClayPaws Kit packaging! We have the best customers. You all love our products and tell us that all the time. But if there is one thing we have heard over and over it’s that you don’t need all the packaging that comes with our ClayPaws Kits. It makes sense. Our packaging hasn’t really changed in 25 years! So, in an effort to keep our kits affordable, reduce material waste, and increase the function of our packaging, we’ve spent the last year working on our new packaging. And, now it’s here! Survey Says! As part of our development… Continue Reading
Bake at Home Bundle
Whether you work in a busy clinic, don’t have access to an oven, or like to allow pet parents the chance to add their own decorations, our Bake at Home Bundle makes the process of sending unbaked ClayPaws prints home with families to bake simple and meaningful. Baking is easy! However, we know some of you may have been curious about air-dry clay because it doesn’t need to be baked. We get it! You’re busy and baking may seem like an unnecessary step. But here’s why it’s not: Air dry clays can shrink up to 15% while drying. Overtime, air… Continue Reading
