In contemporary veterinary medicine, treatment decision aren't totally driven by an animal's physical needs. Today, the emotional needs of pet owners are also considered.

Veterinary teams who rely on wisdom, as well as medical knowledge, know how to respond to the emotional needs of people, as well as to the medical needs of pets. A client's emotional needs often include:

• a sensitively delivered diagnosis
• access to both medical and mental health professionals who sincerely listen to their concerns
• support and reassurance during displays of emotions
• assistance during decision-making
• skilled crisis intervention and management
• a humane euthanasia technique that is also designed to provide emotional catharsis and support when families are present
• grief education and support before, during, and after their beloved pet's death.